Welcome to Peso Card

We can not ignore the latest trends in digital marketing when our business or its division is online. But not only that, but we must anticipate, as far as possible, the competition regarding marketing actions. In everything that happens in the web universe in general, and in Marketing in particular, the trends change regularly. The use that the user makes of the web, social networks, digital fashions, technological advances ... Everything adds up so that this world is in a constant oscillation that forces creatives, programmers and marketing experts to be in continuous learning. And to you, entrepreneur, also in some way.

Reglazing Glasses Makes the Difference

Reglazing glasses is a good idea for using our old scratched eye glasses by making it usable by certain methods. Here we could save our hard earned income by reglazing the lenses. We use the glasses for our daily needs so we must keep it clean and smoothly. We can avoid buying new glasses every year by resurfacing goggles. Only if we need a new frame we have to go for a new lens, we could re use the same lens if the power is not changed and we are satisfied with the old frame. Another use is that we can use these resmoothing bifocals as our spare set of glass for the use in emergencies.

We examine some of the conditions we reglaze our spectacles; we can reglaze our frames when our lens is broken by any kind of accident with the old prescription. It helps to repair the scratches by fixed up blinkers and we could give new surface coatings to the lens for anti glare or UV resistance. These are some of the various services we get from reglazing glasses.

We check the reglazing process in detail, which gives an option for saving on the expense of glass frames.

First step in the reglazing glasses process is the selection of the frame which we want to reglaze. Cost for reglazing will be varying based on the condition and type of the glasses. We have to give the original details of the prescription to the reglazing people. We can choose different varieties spectacles like progressive, single or bifocal vision from the list.

We have to give the details of our vision test and the eye doctor’s prescription to the reglazing shop. We can go for average vision by giving our vision details if the prescription is lost. We can select the lens and other options like specialised coatings.

We can pay the amount online or by any other money transfer methods, then we can send the glassed for reglazing with the reference number. It is advisable to use the insured postal service for sending our glasses for safe delivery.

We considered different options available in reglazing, in earlier days it is considered as a unnecessary business of reglazing the old glasses when we could buy new one. But the scenario is changed by the increase of price in lens and frame. Now by the development of internet technology the reglazing business is picked up tremendously. We may think that reglazing is useful for the old fames only, but people are using this facility for making their new frames in to a designer frame with lesser coast. We see an interesting use of this technology in recent days, people buy a sample or cheap frame the street and send it for reglazing with a reference of the most modern model of frame form the internet, so they will be able to get the same kind of luxury frame with much cheaper price.

Reglazing glasses offer advice service to the people for selection of lens and frames. So when we go for a reglazing service we are able to use it for the new lens with our beloved and beautiful old frame. After the reglazing process the frame will look like new with extra smoothness and finishing. Reglazing glassed offer almost hundred percentages of satisfaction to the customers.…

The Final Line Of 2017 In Your E-Commerce

The last quarter of the year is possibly the most productive for your online store. From the Vuelta al cole in September to the Christmas season, going through the Black Friday, there will be several options you have to make the most of your e-commerce by helping you with the appropriate Marketing actions. Let’s review how to deal with the commercial milestones that are coming. Take good note, who knows if you can do “August” in the fall.

Prepare your online store for commercial events

One of the most important things is to be prepared for the future, stock up on everything that we will need for upcoming events such as Christmas, Halloween, Black Friday and Cyber Monday since they are the most important commercial events of the last season of the year. And when we talk about provisions, we do not only refer to the stock of the product you offer but also to digital supplies. Make sure the images are ready, and your advertising is prepared! Check your website to get a correct optimization of your content and proper positioning. A well-optimized website is more attractive to users and will increase the time spent on a site.

A good idea to complete, if you want to increase user traffic to your website, is to organize a contest on social networks. If you manage to make it viral in the systems, you can swell your list of followers and get new visitors to discover your products.

Another point to remember is to post opinions from other clients to build trust in your website. On the other hand, when you make promotions give importance to your best customers with private sales, group the products in development in the same place and cross out the previous price so that the user can see the advantage of the discount. Also, to publicize these promotions you can use newsletters, SMS campaigns and social networks or advertising banners, the carousel, labels, and cross sales. If, also, you have your online store created with Prestashop you can use various modules that will make it easy for you to manage your campaigns.

Our Christmas Gift For Your Online Store

These commercial milestones are also an excellent opportunity, not only to increase your sales but also to make your e-commerce known to new users. For this, we can carry out various strategies such as advertising on Google or Facebook. And one of the most propitious moments for the commerce, Yes, also for the electronic, it is the Christmas campaign. A campaign that, on the other hand, starts every time before. So write down these tips because you can start to get them going very soon.

– Approve good products, especially the most popular.

– Update the stock notification and do not wait for stocks to run out.

– If you have an exhausted product, point it out on your website or delete it if you are not going to have it again.

– Indicates the available quantity of each product.

– Offers different methods of delivery, shipping and returns for free on the website.

– Give your customers the option to get a gift wrap to wrap their products for free or for a reduced price.

– Decorate your online store according to the time of year.

– Improved banners and carousel to better guide customers to products.

–     Adapt your SEO to the Christmas season.

– Synchronize your catalog with the price comparators so that it appears in the excellent position.

– Use platforms like Amazon to improve your Christmas sales.

– Stay always accessible to your customers. It offers a live chat to solve the doubts of the users.

In addition to all these tips, you can also implement others to continue optimizing your online store and thus, offer more facilities and choice to your customers:

– It is essential to follow the law to avoid conflicts.

– Improves search options.

– Allows customers to share what they like most about your website in social networks.

– Propose products in packs and cross sales to encourage customers to spend more.

– It facilitates the user to use existing accounts to make a purchase, instead of having him fill out a massive form.

– Give your customers the possibility to create wishlists.

– Decrease the loading time of your website.

– Create an advent calendar.

– Offers gift cards, making clear their conditions of use.

– Send discount coupons and reminders by mail.

All these tips are critical to our online store, as more and more users are making their purchases over the Internet.

Stand out from your digital competence

And, in case we have not said so far, we recommend that you be different and unique. Something essential is to differentiate ourselves from the competition to get them to choose us. For this, we can offer personalized gifts, as they are becoming more fashionable in Christmas times, or also a personalized card added to the product that the customer will give away. In this way, the client will feel special and is that, who makes a sweet tooth?

Also, it is necessary to invest in advertising on the eve of the weekend of 9 and 10 December, as it is the most important of the year when making purchases. It is also good to stock up for end-of-year purchases and secures a discount on December 26.

And, finally, the customer will value that we indicate how long it will take to get your order and until when you can acquire it to arrive on time.

We believe that this study will help you optimize your online store and take advantage of these tips. And remember, the success of e-commerce comes in the long term, we must insist and be very consistent.